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Fan Chant: Personally, I Am Not Done Tweeting About Hobipalooza Yet

Breaking down some new stats from j-hope's monumental set, Girls' Generation's comeback, and more

j hope fan chant
j-hope, photo by Josh Druding
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    Welcome to Fan Chant, a weekly column for K-pop fans, stans, and newbies alike. Each week, I’ll be rolling out interviews, lists, and all kinds of content to keep you in the loop on the latest and greatest from our friends in Seoul and beyond. Also make sure to subscribe to my companion newsletter!


    It’s been a week and a half now since j-hope absolutely burned the stage at Lollapalooza 2022, making history as the first South Korean artist to headline a major U.S. festival. According to HYBE, I was one of almost 15 million people who tuned into the livestream to catch j-hope’s hour-long set, which is an absolutely bonkers statistic for what turned out to be an absolutely bonkers set.

    Later in the week, a report from New York-based tech intelligence firm Maven Road rolled out some detailed data about the weekend, specifically focusing on how j-hope shaped the social conversation and dominated Lollapalooza as a whole. According to their report, the 2022 festival experienced a 344% increase in mentions on Twitter, with 2.2 million of the 3.4 million tweets referencing j-hope’s time on the main stage.

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    A 344% increase! His power. It’s a shocking number, until I think about his set (which was expertly and thoughtfully recapped by our own Wren Graves, who was on the ground at the festival). I don’t know a lot about math or statistics, but I do know that j-hope played “HANGSANG” live for the very first time, and that it was perfect.

    Wren already broke down details of the set that I could happily spend at least a few more weeks reveling in, so let’s refocus. What’s so exciting about that report from Maven Road is that BTS’s Chapter 2 is now officially in full swing, and it’s off to an incredible start thanks to j-hope. This week, when asked about the possibility of an entire solo tour in an interview with Audacy, he shared, “I want to try many different things, but right now, I need to focus on the upcoming BTS concert in October.”

    While the septet will be performing all together in October as part of a bid for the South Korean city of Busan to host the 2030 World Expo, we have only just begun this time designed for the members of the group to explore more individual projects alongside team activities. By any metric — now that we have plenty of numbers to choose from — j-hope’s solo festival debut was a smash. Here’s hoping he’s enjoying the post-Lolla glow, and that we all have a second to catch our breath before we begin to ask ourselves: who’s next?

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    This had me thinking back on my conversation with j-hope, which took place just days before Jack in the Box‘s release and a few weeks prior to Lollapalooza. I wanted to share with you all a column-exclusive look at some of his full answers below that didn’t find their way into the original interview. To make sure you don’t miss updates like this one, subscribe to make sure Fan Chant lands in your inbox each week! Thanks for reading, and long live Hobipalooza.

    — Mary Siroky
    Contributing Editor


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